中秋档电影票房持续走低是因为片荒


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灯塔数据显示,截至9月21日18时,中秋档(9月19日-9月21日)电影票房收入(含服务费,下同)为4.6亿元,而过去三年中秋档的票房收入分别为5.31亿元、8.04亿元、7.45亿元。“这个成绩在预期之内,甚至还略高于预期。”一位电影行业数据分析师对记者表示,“从节前定档开始,我们就预判票房不及往年。这延续了今年下半年以来市场的低迷表现,主要原因还是片荒。”(证券日报)

According to the lighthouse data, as of 18:00 on September 21, the box office revenue (including service fee, the same below) of the Mid Autumn Festival (September 19-september 21) was 460 million yuan, while the box office revenue of the Mid Autumn Festival in the past three years was 531 million yuan, 804 million yuan and 745 million yuan respectively. "This achievement is within the expectation, even slightly higher than the expectation." a film industry data analyst told reporters, "since the pre Festival filing, we have predicted that the box office is lower than that of previous years. This continues the market downturn since the second half of this year, and the main reason is the shortage of films." (Securities Daily)


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