On April 10, 2021, the first session of the second session of the professional committee of webcast and short video of China electronic commerce chamber was held in Yiwu.
The first session of the Second Council of China Electronic Chamber of Commerce webcast and short video professional committee was successfully held
In order to further promote the healthy and rapid development of "e-commerce live + short video" industry, more than 100 representatives from major MCN organizations, live broadcasting bases and supply chain enterprises, representatives from several important live broadcasting platforms and experts from live broadcasting industry attended the conference. China Electronic Chamber of Commerce webcast and short video professional committee is a national community organization founded in 2018, aiming to regulate the webcast and short video industry and promote the healthy development of the industry.
Representatives from the industry spoke actively
The meeting successfully completed the establishment of the new special committee. At this Council meeting, the Representatives unanimously deliberated and voted on the leadership of the new special committee, electing Peng Lihui, Secretary General of China Electronic Commerce Association, as chairman of the special committee, Ruan Huanqing, founder of Internet marketing training center of China Electronic Commerce Association, as secretary general, and electing one executive vice chairman unit and four vice chairman units.
Wang Ning, President of China Electronic Chamber of Commerce, issues appointment certificate of vice president
The representatives at the meeting spoke actively and enthusiastically about the development situation of the industry and how to carry out the next work of the special committee, and made suggestions for the development of the special committee.
Speech by Peng Lihui, Secretary General of China Electronic Chamber of Commerce and chairman of webcast and short video professional committee
Peng Lihui, Secretary General of China Electronic Chamber of Commerce and chairman of webcast and short video professional committee, pointed out in his speech that in order to further standardize the development of the industry, the special committee should focus on training standards, employment standards for Internet marketing related posts, and service standards for live broadcasting base construction, so as to provide a clear reference for member enterprises. In response to the next work plan of the special committee, Secretary General Ruan Huanqing pointed out that the special committee will coordinate and communicate between the live e-commerce industry and government functional departments, and promote the healthy and orderly development of the national Internet e-commerce live broadcast and short video industry through industry self-discipline.
Work report by Ruan Huanqing, founder of Internet marketing training center of China Electronic Chamber of Commerce
The Special Committee aims to solve the problem of standardization and information flow matching of Chinese enterprises and individuals in social and business activities with live and short video as tools in the era of nationwide Internet e-commerce; establish an intelligent matching platform for the Internet marketing industry to help realize the docking of market supply and demand; formulate industry standards, standardize industry development, and establish a national short video and live talent evaluation system The certificate system has promoted the ecological construction of the live broadcasting industry. It will play a bridge role between the industry, the government and enterprises, give full play to the resource integration advantages of the association, promote the construction of live broadcasting industry base, wanghong incubation base and other projects, and play a positive role in business incubation and industrial resource combination.
Summary of the meeting held by Wang Ning, President of China Electronic Chamber of Commerce
Finally, Wang Ning, President of China Electronic Chamber of Commerce, summed up his speech. He pointed out that the special committee will mainly focus on the construction of industry summit, output of training system, personnel training and employment, construction of publicity channels, promotion of industry cooperation, policy research, standard formulation, joint subject research, technical platform empowerment, etc. At the same time, the secretary put forward work expectations for the Secretariat, established an effective working mechanism, gave full play to the role of ties, conscientiously implemented it, and made breakthroughs with new ideas, new actions and new measures, especially from high-end industry summit, events, group standards and talent training, so as to effectively promote the development of webcast and short video industry!