水韵江苏 全球传播中心正式启动


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“水韵江苏”全球传播中心正式启动

"Water charm Jiangsu" global communication center was officially launched


发布时间:2021-12-08 09:55 来源:江苏省文化和旅游厅 编辑:杨倩

Release time: 2021-12-08 09:55 source: Jiangsu Provincial Department of culture and tourism editor: Yang Qian


近日,江苏省文化和旅游厅与新华社新闻信息中心共建的“水韵江苏”全球传播中心(以下简称“中心”)正式启动,与此同时,上海·蓝宝石中国金融信息中心大楼“水韵江苏”雕塑同步揭幕,首个“水韵江苏”全球传播中心基地挂牌,江苏文化和旅游新形象展示又添一国际化窗口。

Recently, the "Shuiyun Jiangsu" Global Communication Center (hereinafter referred to as the "center") jointly built by Jiangsu Provincial Department of culture and tourism and Xinhua News Agency news information center was officially launched. At the same time, the "Shuiyun Jiangsu" sculpture in Shanghai sapphire China Financial Information Center building was unveiled simultaneously, and the first "Shuiyun Jiangsu" global communication center base was listed, The new image display of Jiangsu culture and tourism adds another international window.


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随着上海传播基地的挂牌,中心将陆续在东京、纽约、巴黎建立传播基地,逐步形成“一个中心、四个基地”的国际传播网络,聚焦不同区域、国家和群体开展精准传播。中心将定期通过新华社海外社交平台、全球通讯社联盟、国际知名媒体资源渠道推介“水韵江苏”文化和旅游资源,邀请国际知名摄影师开展主题采风,编辑《水韵江苏》英文杂志,举办国际文化沙龙和开展国际知名旅游目的地智库研究等“五项措施”,建立起“水韵江苏”立体传播体系,树立江苏文化和旅游品牌全球传播创新样本。

With the listing of Shanghai communication base, the center will successively establish communication bases in Tokyo, New York and Paris, and gradually form an international communication network of "one center, four bases" to focus on accurate communication in different regions, countries and groups. The center will regularly promote the culture and tourism resources of "Shuiyun Jiangsu" through the overseas social platform of Xinhua news agency, the global news agency alliance and international well-known media resources, invite international well-known photographers to carry out theme collection, edit the English magazine Shuiyun Jiangsu, hold international cultural salons and carry out research on think tanks of international well-known tourism destinations, so as to establish a "five measures" The three-dimensional communication system of "water charm Jiangsu" establishes a global communication innovation sample of Jiangsu culture and tourism brand.


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