C罗动动手指头就干掉可口可乐40亿美元


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直播吧6月16日讯 在对阵匈牙利的赛前新闻发布会上,C罗将自己面前的可口可乐瓶子移开,随后立刻拿了一瓶水,对着镜头说:“水,可口可乐...”,言下之意就是自己只喝矿泉水。

Live on June 16 at the press conference before the match against Hungary, Ronaldo moved the Coca Cola bottle in front of him, then immediately took a bottle of water and said to the camera, "water, Coca Cola...", which means that he only drinks mineral water.


这个动作对可口可乐的品牌产生了巨大的负面影响,尤其是体现在股价上。

This action has a huge negative impact on the brand of Coca Cola, especially on the stock price.


欧洲股市当地时间昨天下午3点开盘,当时,可口可乐的股价接近56.10美元,30分钟后,当C罗的发布会开完之后,可口可乐的股价下跌了1.6%,跌至每股55.22美元的低点。可口可乐的市值从2420亿美元跌到了2380亿美元,总损失达40亿美元。

The European stock market opened at 3:00 p.m. local time yesterday. At that time, Coca Cola's share price was close to $56.10. 30 minutes later, after Ronaldo's press conference, Coca Cola's share price fell 1.6% to a low of $55.22. Coca Cola's market value dropped from $242 billion to $238 billion, with a total loss of $4 billion.


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